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Forfeiting Adam Release Results

12/13/2016

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Forfeiting Adam, book 2 in the Smith & Guy University series, released on December 8, 2016. This being only the second time I have launched a book, I kept my expectations reasonable.

And I hit my goals!

Yes, I was, and still am, beyond thrilled. What were my goals? What did I do? It's all below.

My release goals for book 2:
  1. Release on all platforms -- SUCCESS
  2. Have my 2-day soft launch see double the downloads of book 1's first month -- SUCCESS +2 extra books

What I did:
  1. Setup book 2 on Amazon, ibooks, and I used Draft2Digital for all other platforms
  2. Had a 2-day soft launch with a $0.99 sale
  3. Emailed my list 1 week before release and again on release day
  4. Put up a post on FB, Twitter, and Instagram
  5. Updated my website homepage

What I think worked the best:
  1. Mailing list
  2. Shared posts that got noticed

What's next?

I have already drafted the next story. It is a novella featuring different characters in the Smith & Guy University world with a small cameo by Harper and Jared (her love interest in Forfeiting Adam).
Girlfriend Wanted: Must Hate Social Media

Dumped over Pinterest…
Jacob harbors a strong dislike of all social media platforms. His buddy claims all girls adore social media. When Jacob disagrees, he is dared to find a girl who is not in love with social media. Jacob has no idea the odds against him proving such a girl exists.

A Valentine’s Day deadline

Melissa is a double major with more time for study than guys. When her mother receives an unexpected cancer diagnosis, Melissa questions her carefully crafted life plan. Learning her best friend entered her into Jacob’s search for a girlfriend, Melissa embraces the charade. 
She never expected it to go beyond pretend.
Girlfriend Wanted will be available on all ebook retailers in early February.
Catching Adam and Forfeiting Adam are now available on all ebook retailers.

​#ForfeitingAdam
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